May 17th is World Internet Day. Mexican officials stated that the number of Internet users in Mexico has grown rapidly in the past eight years. As of 2022, the number of Internet users in Mexico will reach 96.8 million. Mexico’s “Supreme” reported that in the past eight years, Mexico has ushered in the fastest growing period of Internet users. In 2022, the number of Internet users in Mexico will reach 96.8 million, an increase of 23.7 million from the end of the previous government term. By the end of 2022, the Internet penetration rate of the population aged 6 and over will be 80.8%.
Mexico’s digital transformation into reality
According to Analí Díaz Infante, President of the Internet Association of Mexico (Asociación de Internet MX),according to the “Study on the Habits of Internet Users in Mexico 2023″, the number of Internet users in Mexico has increased significantly, showing that digital transformation has become Reality. With the further expansion of Mexico’s mobile network coverage and the renewal of people’s Internet access devices, the growth trend will continue to be quite good for a period of time in the future. The Internet has become inseparable from the lives of Mexicans.
Young Mexican consumers gradually pursue Chinese products
Trend-seeking young people in Mexico have certain requirements for quality of life and daily outfits, so they are willing to choose clothes from some big brands, but they also prefer to pay attention to discounts. In addition to the online stores of major brands, Privalia and Farfetch are such One of the apps that the crowd likes to use, they offer a lot of brand-name products with great discounts. Among the Mexicans, many women said that SHEIN has captured their hearts. It provides a variety of styles and it is not easy to find the same style in the local market. It is cost-effective. With the development of China’s manufacturing industry, Mexicans have learned that Chinese manufacturing has quality and design.Compared with Mexican products of the same price, many Mexicans are more willing to believe in the quality of Chinese manufacturing. A number of Chinese e-commerce companies like SHEIN can now have a certain market in Mexico, which is also due to the improvement in the quality of Chinese manufacturing in the impression of local people.
Mexican Online Shopping Preferences Are Highly Influenced by Recommenders
Mexico has 102.5 million social media users, equivalent to 78.3% of the total population, even slightly higher than the total number of Internet users due to the existence of multiple accounts and non-private accounts. The most popular among them is Facebook with 89.7 million users, followed by YouTube with 80.6 million users, Instagram with 37.85 million users and TikTok with 46.02 million users. Of course, WhatsApp, as the software used by Mexicans for daily communication, is also one of the apps with the most users. However, unlike previous years, the number of TikTok and LinkedIn users has increased significantly.
The importance of social media networks in Mexico is unusual for e-commerce. According to the consumer behavior survey report of the consulting agency Marco, 56% of Mexicans will be influenced by recommenders when shopping online. These recommenders may From people around you, or from these social media.
Matewin supply chain escorts the logistics road of Mexican sellers
With the continuous expansion and improvement of the Mexican market, the seller’s logistics service is particularly important. Matewin Supply Chain has more than 5 years of logistics experience in Mexico. Customized exclusive logistics solutions. At the same time, we will continue to improve the high sensitivity of performance timeliness services, improve our own resources, teams, products, services and other aspects, and provide customers with more scientific and high-quality services. SISA China-Mexico is headquartered in Yiwu, China, and has warehouses in Yiwu and Shenzhen. It is committed to providing one-stop supply chain services for cross-border merchants, from domestic receipt, loading, shipping booking, export declaration and local customs clearance in Mexico. Track the goods to ensure that the goods always arrive at the destination smoothly and realize door-to-door service.
Post time: Jun-02-2023
